To create a visual identity for your brand that’s completely authentically yours, you need to find a combination of colors, fonts, graphic elements, and photos that come together to communicate the ideas and ideals behind the brand clearly. And to choose colors, fonts, graphics, and photos that do that job well, you need to have an extremely clear understanding about the ideas and ideals your brand represents.
Start anywhere else, and you’re just making wild guesses – and if you don’t know your brand, how can you expect anyone else to?
In this workshop, we’ll discuss:
- Why it’s important to have a digital brand strategy.
- How using your business to do good in the world helps define your brand.
- Discovering who your audience is and how to attract them.
- Defining goals for yourself and your business so that your work supports your lifestyle–not the other way around.
- Gathering inspiration to remix what inspires you into something new and unique for your brand identity.
- Persuasive web design and how to leverage your newfound brand clarity online.
What you get:
- 6 recorded videos to walk you through the discovery process for yourself
- PDF workbook to hash through the discovery process for yourself
- Facebook community support
Buy Now at feastdesignco.com
Founder and creator of LIY, Erin turned her dream of a hobby blog into a full-time career which she now runs alongside the LIY team! When not in front of her computer screen [with a La Croix or wine in hand] or in front of a mirror taking mirror selfies, you can find Erin spending time on the water, cuddled up with her two pups and husband most likely watching the latest Shark Tank episode, or getting lost in an easy beach read.
